Arby’s made history today by setting a Guinness World Record for the longest television commercial ever aired. The Smokehouse Brisket sandwich, Arby’s featured limited-time offer this May, is slow smoked for 13 long hours. In an effort to demonstrate the smoking process in its entirety, Arby’s piloted an on-air commercial of just their brisket smoking in a smoker for 13 hours. The 13-hour spot aired...
Arby’s Smokes World Record
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