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Underdog Businesses Must Work Harder


Small Business Trends - 19-May-2014

Small business owners are almost always underdogs. They deal with competition from companies with much larger budgets and more resources at their disposal. So how can David compete with Goliath? In a recent sit-down with Inc.’s Issie Lapowski, author Malcolm Gladwell explained: “The choice you have as an underdog is: If you’re going to choose ... The post Underdog Businesses Must Work Harder appeared...


Read full article at Small Business Trends


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