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What do beauty bloggers expect...


Premium Beauty News - 22-Apr-2014

FEBEA, the French trade organisation gathering beauty companies, organized a meeting last week between the brands' public relations departments and three influential French bloggers in the fields of cosmetics and fragrances. The aim of the meeting was to exchange on mutual expectations. The importance of individualizing the relationship with bloggers emerged as one of the main factor of success. Capucine...


Read full article at Premium Beauty News


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