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Finnish Santa Claus wants to go global, all year round


terradaily.com - 31-Dec-2013

re trying to do something about this. Petri Paarnio, director of Santa Claus Licencing, the firm that holds the rights to market the Santa Claus name in Finland, wants to see him bring joy to children's hearts but also to generate business -- all year round and all around the world, starting with China. "Santa Claus is an icon. He stands for symbols like good health, solidarity, and values like giving...


Read full article at terradaily.com


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